Swell, hosted by Ripple, is an annual event that brings together the world's leading experts on blockchain, policy, payments and technology.
For this branding exercise, I came up with the logo for the event that will be used
Inspiration for the Swell Logo
A swell, in the context of an ocean, sea or lake, is a series of waves produced by storm winds raging hundreds of miles out to sea. Inspired by the shape a wave and the distributed structure of the honeycomb (often used as imagery in the blockchain industry) the Swell logo was formed.